Burna Boy has released the music video for this first official single of 2020 “Odogwu.”
The new video, directed by TG Omori, follows Burna Boy and a crew through a number of striking scenes—from a supermarket to the waterside.
As we’ve previously written, “The name of the rhythmic track (“Odogwu”) refers to the title given to a victorious leader, particularly a man, who is believed to have accomplished great things in Igbo culture. ‘When I reach Igboland, them calling me Odogwu,’ sings the artist on the chorus. The title seems fitting as Burna sings of his status and success atop pulsing percussion and strings by Nigerian beat-maker Kel P.”
We interviewed music video director TG Omori last year to talk about how he’s breathing new life into Nigerian music videos.
For now, Burna Boy’s Twice As Tall World Tour, which kicks off in May, is still on. See those dates below.
Watch the new music video for “Odogwu” below